Plaid Cymru recognises the importance of the tourism industry to Wales. A Plaid Cymru government will promote Wales as a top quality tourism destination, with a focus on ensuring that tourism works sustainably for Welsh communities. We will review the role of Visit Wales and consider whether it is the best model for supporting tourism and promoting careers in the industry.
We will promote tourism which provides maximum benefit to our people, environment, language and culture – building on best practice like the Gwynedd and Eryri Sustainable Visitor Economy 2035 Strategic Plan, and working to increase local ownership within the sector.
Reduced business taxes will provide support for high street businesses in leisure and hospitality, including pubs, restaurants and cafés. We will keep the 182-day threshold for holiday accommodation under review, and create clear and reasonable new exemptions where that accommodation would not qualify as a private home.
We will also work with local authorities to ensure that any visitor levies are effectively used to improve public services to benefit local communities and improve the tourism offer.