Culture is the lifeblood of Wales. Art and music, our language, heritage and sporting traditions are fundamental to who we are as a nation.
Wales needs a government that truly values culture and understands its role in unlocking more of our economic potential, sustaining vibrant and cohesive communities, and promoting the well-being of our people.
In the arts, media and sport, Wales is a small nation that has long punched well above its weight on the global stage. With a new vision and strong leadership for Welsh culture, sport and language, we will strengthen Wales’s position as a cultural powerhouse.
The benefits of the arts, heritage and sport for health and well-being are well established. We want people of all ages and abilities to have more and better opportunities to take part in physical activity, community arts, theatre and music.
And we will protect and strengthen the Welsh language in every part of Wales – through our education system, and in our communities and workplaces.